What Does $1 Million Buy You in Southport in 2026?

As the Gold Coast’s central hub for business, health, education and waterfront living, Southport remains one of the most in-demand and diverse property markets in 2026. With high walkability, strong infrastructure, and a mix of homes, units and duplexes — Southport offers something for every buyer type.

So, what does $1 million buy you in Southport today? Let’s explore the types of homes, locations, and lifestyle options currently available at this competitive price point.

📊 Southport Market Snapshot – 2026

• Median house price: $1,000,000

• 12-month growth: +11.6%

• Median unit price: $714,000

• Average days on market: 30

• Rental yield (houses): ~4.1%

• Buyer profile: Professionals, medical workers, investors, developers, and downsizers

✅ What You Can Buy for $1 Million in Southport

With $1 million in Southport in 2026, you have access to a broad range of property types — from low-maintenance homes and townhouses to development-ready sites and dual-living opportunities.

1.

Renovated 3–4 Bedroom Home on 400–600m²

• Stylish kitchen and bathrooms

• Air-conditioned living areas

• Outdoor entertaining with landscaped yard

• Secure parking and possible pool

• Walking distance to schools or Broadwater

📍 Best pockets: Central Southport, Southport Park, near Ferry Road or TSS

2.

Dual Living or Secondary Dwelling Setup

• 3-bedroom main house + 1-bedroom flat or converted garage

• Ideal for investors or multi-generational families

• Rental income potential or private guest quarters

📍 Look in: Bigger blocks west of Queen Street or near Griffith Uni

3.

Modern Townhouse or Duplex in Boutique Complex

• 3 bedrooms, 2 bathrooms, private courtyard

• Secure gated entry and low body corp

• Lock-up garage, modern finishes

• Close to the light rail, university, hospital or CBD

📍 Hot zones: Southport central, Baratta Street corridor, near Southport State School

4.

Older House on Development Block (LMR2 or RD zoning)

• 500–700m² land

• Knockdown potential or live-in while planning

• High interest from investors and builders

📍 Development zones: North of Queen Street, Southport CBD fringe

🔍 Southport vs Nearby Suburbs – What $1M Gets You

👥 Who’s Buying at the $1M Price Point?

• Professionals and hospital staff working at GCUH

• Developers and investors seeking land or dual-income setups

• Downsizers after walkable locations near shops and parks

• First-home upgraders seeking flexible, centrally located properties

🚀 Why Southport Remains a Smart Buy

• Gold Coast’s central CBD node

• Close to light rail, Broadwater Parklands, Australia Fair, and medical precinct

• Multiple school zones, including TSS and Griffith University

• Strong rental demand from students, professionals, and short-stay markets

• Council-backed revitalisation plans and high-density zoning

📞 Ready to Buy or Sell in Southport?

At Norton Real Estate, we help both buyers and sellers in Southport make confident decisions backed by real-time market knowledge and on-the-ground expertise.

We offer:

• ✅ Accurate market appraisals with suburb-specific data

• ✅ Full-service marketing including video, drone, and social advertising

• ✅ Access to off-market opportunities and developer buyers

• ✅ Realty Assist – Pay on Settlement available for styling and preparation

📧 nortons.re@gmail.com

📞 Steven Norton: 0488 496 777

📞 Lawrence Norton: 0415 279 807

🌐 www.nortonsrealestate.com

Let’s make your Southport move a smart one — whether you’re buying, selling, or investing.

⚖️ Disclaimer

This article is for general informational purposes only. Market data is accurate as of 2026 and may be subject to change. This content does not constitute financial, legal, or real estate advice. Always consult with a licensed professional before making any property decisions. Norton Real Estate accepts no liability for actions taken based on this information.